WhatsApp Business API
Integrate WhatsApp Business API into your multichannel marketing strategy.
Improve your customer service and stand out in today's competitive market.
Provide your customers with an exceptional and distinctive experience by being able to communicate with you through the most popular messaging app, WhatsApp.
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Discover now how to start using WhatsApp in your business with the support of our experts.

What is WhatsApp Business API?
WhatsApp Business API is Meta's official solution designed for companies that need to manage large volumes of conversations efficiently and scalably.
Be part of the WhatsApp Business Platform, which allows integration with CRMs, chatbots, and customer service systems to enhance business-to-customer communication.
Unlike the WhatsApp Business app, this API does not have its own interface and must be used through integrations with external platforms, allowing for automated responses, bulk messaging under Meta's policies, and improved customer experience with intelligent conversational flows.
WhatsApp Business API facilitates automated, direct, personalized, and large-scale communication with your customers.
98% open rate
of WhatsApp messages
+ 2 billion users,
around 33% of the world population
42 million messages
sent each day
Average of 38 minutes a day
in the use of this channel
76% of users
from WhatsApp wants to communicate with businesses
What can I do with WhatsApp Business API and 360NRS?
WhatsApp Business API, together with 360NRS solutions, allows you to transform communication with your customers, improving the experience and optimizing large-scale message management.
With our technology, you can automate conversations, send bulk messages under Meta's rules, manage responses with chatbots, integrate WhatsApp into your CRM or customer service software, and much more.
At 360NRS, we offer two ways to leverage the WhatsApp Business API based on your company's needs: you can manage your WhatsApp campaigns directly through our WhatsApp integration API in your system.

Use WhatsApp Business API to boost your business
Discover the use of WhatsApp for businesses.







Key results for companies using WhatsApp

Implement WhatsApp Business API in your business strategy
Integrating WhatsApp for business into your communication strategy requires careful planning and a strategic approach.
It is crucial to have an expert team in communication technologies and digital marketing like 360nrs to ensure effective implementation in line with WhatsApp regulations.
Introduce WhatsApp for business and maximize your multichannel strategy with the world's most popular instant messaging app.
WhatsApp API provides you with the tools you need to increase interaction and improve the efficiency of your customer service:
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Use cases for WhatsApp Business API
WhatsApp Business API is the ideal solution for businesses looking to automate and optimize communication with their customers. You will be able to manage interactions at a large scale, providing a fast, personalized, and efficient experience.
With WhatsApp Business API, your company can provide instant responses, effective marketing campaigns, and top-tier customer support.
WhatsApp Business API for Marketing
Boost your promotional communication with WhatsApp Business API, the perfect tool for creating impactful messages.
Establish a direct and personalized communication with your audience to inform about promotions, announce the launch of new services and increase the sales of your products.
With WhatsApp Business reach your customers in an effective and attractive way.
Send captivating campaigns, share visually appealing offers and encourage direct interaction with your customers. Your WhatsApp messages can include images, videos, buttons, locations and direct links to your website.


Customer service with WhatsApp Business API
Optimize your customer service with WhatsApp Business API and provide immediate assistance to your customers.
WhatsApp has become an essential tool for customer service.
Now, you have the ability to respond agilely to conversations with your customers.
Elevate the quality of your support service, providing your customers with immediate assistance.
The immediacy of WhatsApp Business API allows you to always be available, building solid relationships and fostering trust in your brand.
Furthermore, it will help you to know firsthand the opinions of your customers.
Send reminders, notifications, and other transactional messages via WhatsApp Business API
Carry out the sending of transactional messages, such as registration confirmations, double factor authentication, and order receipt confirmations.
Keep your customers informed at all times through reminders and instant notifications.
Whether reminding important appointments, providing crucial updates, confirming orders and deliveries, or sharing relevant information, it directly connects with your audience agilely and effectively.
Thanks to WhatsApp, your customers can:

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Analyze and optimize your WhatsApp campaigns
Examine in detail all the interactions of your users, obtain valuable reports with which you will be able to optimize your campaigns, create new ones based on your results and increase your sales.
Complete message statistics sent, delivered, rejected, read, and clicks within a specific time range.
Know the specific interaction for each button.

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Try our platform and start sending your campaigns via WhatsApp!
Frequently asked questions about WhatsApp Business API from 360nrs
Answer all your questions about WhatsApp Business API

WhatsApp Business API is an advanced solution that allows companies to communicate with their customers in an automated and personalized way on a large scale, offering features such as multimedia sending, interactive chats, and automated messages.
You can implement the WhatsApp Business API by integrating it into your CRM system or any other business platform to automate communications, manage customer inquiries, and send important notifications efficiently.
The WhatsApp business chat provides a direct and personalized channel to interact with customers, offering a high open rate and the ability to send multimedia-rich messages, significantly improving engagement.
The WhatsApp Business API allows you to set up automated WhatsApp Business messages, such as initial greetings, responses to frequently asked questions, and transactional notifications, improving customer service efficiency.
To use the WhatsApp Business API, you only need a verified business account and a phone number capable of receiving calls or SMS, whether mobile or landline.
A WhatsApp API chatbot can automatically handle common queries, offer instant responses 24/7, and escalate more complex cases to human agents, increasing the speed and quality of customer service.
Yes, you can integrate WhatsApp Web Business into your digital marketing strategy to manage communications and campaigns directly from a web browser, facilitating team collaboration and large-scale message management.
WABA (WhatsApp Business API) allows companies to send global communications through WhatsApp, leveraging its worldwide reach to interact with customers in real-time, making it ideal for marketing campaigns and customer support.
WABA offers unique features such as mass messaging, support for multimedia messages, integration of interactive buttons, and response automation, making it a powerful tool for business communication.
The official WhatsApp API allows you to customize and automate marketing campaigns, using approved templates to send offers, updates, and promotions directly to customers' phones, increasing campaign effectiveness.





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